Friday, December 21, 2007

Honda In the Press - Charlotte Honda

Honda Tops Leading Consumer Publication's Reliability Survey.

The Associated Press (AP) has reported that Honda topped the 2008 survey of vehicle reliability conducted by a leading consumer publication. The ratings are based on surveys of approximately one million online and print subscribers to the publication. While Toyota is still among the industry leaders, the AP noted that Toyota's scores have fallen. (Toyota placed third in the ratings behind Honda and Subaru.)

Five Hondas Win Total Value Awards Strategic Vision, a leading consumer research firm, announced its 2007 Total Value Index™ (TVI) results in October, based on the ratings of new vehicle owners. Five Honda models were segment leaders in their categories, including:

Civic and Civic Hybrid (Small Car)
Accord Coupe (Mid-Specialty Car)
Odyssey (Minivan)
Ridgeline (Standard Pickup Truck)

The calculation of TVI incorporates explicit statements that owners make about value (e.g., expected reliability, expected fuel economy, price paid, expected resale value, etc.). TVI also incorporates the importance of the variables that make up the ownership experience. You can learn more about Strategic Vision, Total Value IndexTM and each model's score at Strategic Vision's website,

USN&WR: Five Hondas Ranked "Best Car for You"
The October 22, 2007 issue of U.S. News & World Report featured a special report, "Finding the Best Car for You." Using a numerical score (1-10) in 23 categories, the editors tallied points based on several factors and input those points into a database. Some of the areas the magazine analyzed included reviews from more than 100 news sources, as well as government data such as crash-test rankings and fuel efficiency. The goal was to take the subjectivity out of the review process. When the scoring was done, Honda vehicles ranked best in four "Affordable Car" segments:

Honda Accord (#1 Affordable Midsize Car)
Honda Civic and Honda Fit (#1 and #2 Affordable Small Cars)
Honda Pilot (#1 Affordable Midsize SUV)
Honda CR-V (#1 Affordable Compact SUV)

ALG: Honda Wins Industry Brand Residual Value Award; Accord and Odyssey Are Tops in Their Segments Automotive Lease Guide (ALG) announced its annual Residual Value Awards in October. The awards include the vehicles in each segment that ALG predicts will retain the highest percentage of their original price after a conventional three-year lease. Honda received the Industry Brand Residual Value Award for the fifth consecutive year. Honda also received individual segment awards for Accord in the midsize car category and Odyssey in the minivan category. This was the seventh consecutive win for Odyssey.